Self Storage Facility
Consulting Services
Consulting and Market Analysis
Our consulting team encompasses vast professional
knowledge of all aspects of the self storage industry,
culled from their many years of experience, which they
are prepared to share with our clients. Our consultants
are available to provide guidance in as many areas as
requested, including advertising, marketing, customer
service, telephone sales, daily store operations, human
resource challenges, team building, financial record
keeping and reporting, on site auditing, delinquency
control, and lien procedures. We will customize
a consulting package to include the exact elements needed
to make your store more successful, and work with you
for three days, three months, or longer if you desire.
Our marketing team is available to perform a comprehensive market analysis of
your self storage facility and suggest a marketing strategy that fits the specific
challenges of your store. This will include an analysis of your current
marketing strategy while offering new ideas to incorporate into what you are
already doing in order to achieve better results. We will make available
to you many types of proven community events that will increase the traffic to
your store, will perform a competitive pricing analysis, share discounting rate
techniques and assist with cost cutting tips to reduce day to day expenditures.
Training
We are prepared to share the knowledge and experience
we have gained over the last two decades by offering
training for you and your staff in whatever aspects of
self storage you would like. We are available to address
a single module, or create a customized package which
can include daily operation procedures, salesmanship
and marketing, human resources, delinquency and lien
sale procedures, on site auditing, financial auditing,
or market analysis.
Detailed Instructional Manuals
Daily
Operations Procedures Manual
The Daily Operating Policy and Procedure
Manual is an immediate resource of tried and proven
policies and effective, time saving procedures to
assist in professionally managing a self storage
store. The information
covers a broad scope of information covering such things
as pre-opening office activities to the daily routine
of operating the office, to collecting payments, the
rental process, to the balancing and verifying information
for a successful closing at the end of the day and
everything in between. This manual is
comprehensive and sequential in dealing with day to
day business. Using
this manual will get one on the right track to a successful
self storage operation.
Marketing Procedures Manual (including
Advertising & Marketing)
It is imperative that store managers,
assistants, and maintenance personnel come together
to form a friendly and professional team – both
on site and in the community. This manual will
guide your team through the process – beginning
with excellent customer service, continuing with salesmanship,
marketing, and community involvement, and ending with
the best way to track their results so those precious
advertising dollars can be put to the best possible
use. You will be presented with ideas and strategies
that have already proven to be successful.
Some of the topics included in this manual:
- Customer
Service: You will be presented with an introduction
to providing excellent customer service which will
exceed your tenants' (current and potential)
expectations, and a referral program which will expand
your market opportunities. Going the extra
mile with your customer service will provide the
edge needed in today's
over saturated market place by not only keeping your
current tenants happy, but also by encouraging referrals
which lead to valuable rentals.
- Salesmanship: In today's
economy, it is imperative that you capture every
phone call, and close the sale with every prospective
tenant who walks in your front door. This manual
lays out the principles of selling, with the emphasis
on telephone techniques, internet web linking and
emailing. It also provides instructions on
how to use samples, and ideas to network with other
local businesses and customers in order to help the
community. You will be encouraged to reach
out to centers of influence in order to become well
known within the community.
- Marketing Materials: You
will be given multiple examples of creative, and
low cost, marketing strategies. The
focus today is to offer the most at the lowest possible
cost. This
manual will guide your team by providing ideas to
help energize their creative abilities, to think
outside of the box, and create new ideas of their
own.
- Tracking your Efforts: With the
current state of the economy, and the self storage
industry, it is more important than ever to place
your marketing dollars where you will get the best
results. This manual will show your managers how
to track telephone calls, store visits, and internet
leads in order to guide future advertising and marketing
expenditures.
Human Resources Manual
Long gone are the days of the "mom & pop"
team operating a successful self storage facility.
The team necessary to be successful in today's
market must be proficient in sales, marketing, and
customer service first and foremost. They must
also, however, possess good computer skills, have
a good work ethic, and be prepared to do whatever
it takes to operate an efficient store. Finding
the right employees is a daunting task, but this
manual will take you through the steps of advertising,
screening, interviewing, and hiring the best possible
candidates for your store.
We will provide for you
very detailed suggestions on where and how to place
classified ads, what to look for in a team member,
and what questions you can or cannot ask during the
interview process. We have also included a comprehensive
section on disciplinary action when that is required,
what steps must be taken to reduce your liability before
terminating an employee, and how to properly document
every step along the way.
Now more than ever, it is
imperative to find the right team to bring your store
to its full potential. This
manual will supply the tools to help you build your
own dream team.
Delinquency & Lien Sale Procedures
Being in the position of having to
sell a tenant's goods
at lien sale represents one of the most difficult
aspects of self storage. Not only is it a tough emotional
decision, but also represents one of the biggest
liabilities you might encounter, which would result
from the wrongful sale of a tenant's goods.
We
have put together a comprehensive delinquency process,
to be used from the time a tenant becomes five days
late, through the sale of goods. Carefully
adhering to the steps in this manual will provide
a structured schedule that will help your management
team minimize delinquencies, and ultimately limit
the number of units that actually make it to lien
sale status. For those tenants
that do become extremely delinquent, though, we will
teach you, step by step, when and how to put a tenant
into lien status, perform a UCC filing search, process
and mail certified lien letters, cut locks and inventory
units, schedule your sale, and publish the legal
notices – all in accordance with the Florida
lien law. Remembering that the lien statutes
vary by state, it will be necessary to become familiar
with your own lien law. We
have created this manual, however, so that the delinquency
procedures are universal, and the lien steps can
be easily adapted to your specific lien laws.
For
more information on how you can purchase our Manuals
please click
here or call (813)
929-3088 during office hours. To learn more about
our full management services click
here.
For convenience, all manuals will be provided
in .pdf format. This
will make searching for
specific topics a breeze. Skimming the entire
document can be time consuming, in the .pdf format
all you have to do is use the binocular icon at the
top or left hand side of document. Click on the icon
and type in the word or phrase. Then click 'search'.
Your search results will be filtered by the phrase
you're
looking for to save time on remembering a specific
page. Hint: Typing less is better in locating specific
information. |
